The mobile apps were introduced less that for ten years, but the growth and potential has been instrumental in creating a whole new source of revenue in the marketing world. Entrepreneurs realize mobile apps as an inevitable medium to reach out and communicate their business…

The need for mobile marketing came into existence when the app market saw the increasing usage of smartphones. We’d all agree that people are on their phones “all the time”. There are apps for almost every basic things we need for the day. There is…